Only by connecting isolated individuals while ensuring privacy, can the flow of content be accelerated and greater value be exerted. Why do video numbers executive list need to be made public? We can think at 3 levels: 1. From a user experience perspective If the video number is only visible to friends, then it is no different from sending a small video in the circle executive list of friends and the "video dynamic" (original name: Moment Video) that is automatically deleted in 24 hours. 2. From the perspective of content dissemination Open video accounts can enhance the richness of content consumption and content production.
On the one hand, video account viewers can see videos released by creators on the entire network on the recommendation page; on the other hand, videos executive list released by creators also have the opportunity to reach users across the network through public domain leverage, which is beneficial to high-quality creators. growing up. 3. From the executive list perspective of video number positioning The video account is far more than satisfying social functions. Its more important role is to complement the "connection" system of the WeChat ecosystem.
With a video account, WeChat can play more content marketing methods. For example, a video account can add a link to a public account to executive list seamlessly jump from the public domain to the private domain; it can undertake red envelopes/WeChat live broadcasts/Search Yisou/Take a look, enriching the information experience; it can open up WeChat executive list mini-stores and mini-programs, Form a transaction ecology. 3. The role of video accounts in WeChat The video account has become an important business card for every WeChat ID (personal or brand) to display to the outside world.